The studio behind ‘Joker’ is going to let AI tell it which movies to make

Some of the most ardent moviegoers may have a dim view of the product coming out of Hollywood these days -- that everything seems to be either a reboot or a remake, a superhero movie, or another installment of a franchise. Basically, that Tinseltown has long been suffering from a creative drought and a lack of fresh new ideas, so all Hollywood knows how to do is give us new versions of things it's done in the past. Things it knows will sell, or at least thinks will sell, based on past performance.
It's almost a chicken-and-egg scenario, because most of what I find myself going to the theater these days to see falls somewhere in one of those categories. Directors, filmmakers and other creatives I've spoken with, meanwhile, bemoan that people are mostly going to see such fare because that's the lion's share of what the industry is keen to make right now (Because that's mostly what people are going to see, and on and on the circle goes). Either that, or someone takes a swing and comes up really, really, embarrassingly short with a horrifically bad movie like Cats. If you're a studio executive these days, and you're not that interested in making a Marvel-type movie, what to do?
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The studio behind ‘Joker’ is going to let AI tell it which movies to make originally appeared on BGR.com on Thu, 9 Jan 2020 at 19:06:35 EDT. Please see our terms for use of feeds.
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